A couple of weeks ago I was thoroughly amused by The Onion's poke at Sony. They described a Sony product with "impossible to use controls" that "doesn't do the goddamned thing it's supposed to do" and "flashes random letters and numbers on the display." Friends, I have found it!
Instructions for setting the alarm on a Sony Dream Machine:
MORAL FOR SURVEY RESEARCH: ... I tried it once, but as soon as I realized it was taking too long and way more difficult than it needed to be, I gave up and moved on to something better. Your panelists are doing the same.
1 comments:
The Onion article was hilarious. Good call on the alarm clock. This things are a bastard at the best of times. Especially when they have them in hotels. No way am I leaving my wake up to some machine that I may or may not have set correctly.
The new trend is Wii style "out of the box - plug and play". Trouble is that some are simplifying their manuals but not their usability. I recently got a Kodak video camera that has 4 simple pages of large typeset set up instructions. Cool, I thought. Until I realised it actally needed 20.
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