Set a general course using instinct and whatever scraps of information you can scrape together, then keep your eyes open and take advantage of the opportunities as they come along. That's it. That's all there is... ever was... will be.
You're wasting all of your time reviewing what you did last quarter, forecasting what's around the corner, budgeting for next year. Why? You can't change the past. The forecast is a shot in the dark. The budget will be adjusted countless times to fit whatever situation you find yourself in. All the planning is leaving you with no time for doing.
There is no plan. You live in a time of tremendous change and uncertainty. Accept it. Throw out the old rules and taboos.
Do someting. Do anything. Do things that your competitors would never do. If it doesn't work, do something different. Do it long enough and you will succeed.
Sunday, October 18, 2009
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